Tuesday, October 14, 2008

Marketing 101


Sometimes, the only thing that will draw a crowd is something truly remarkable or outlandish. A dog with the head of a cat. Or a cat with six legs. Marketing is not as easy as it looks. One never knows what the public will like. One sure thing there is - pretty women. They are ubiquitous. You see them on magazine covers, billboards, newspapers, the internet, etc. Of course, if you own a bar, hire the most attractive female bartenders you can. You can't go wrong, unless the competition does that too. Here's a bartender dressed for the occasion, but without customers. Maybe the bar hasn't opened yet. Who knows?